How do content marketing, digital marketing and social media connect?
Digital marketing is exactly what it says: marketing efforts that use digital technologies and online tactics like SEO, email marketing,...
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Musings of our marketing experts
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Feb 18, 20214 min read
Why webinars?
The Internet offers new possibilities to those who want to experiment and interact effectively with their target audience: webinars are...
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Feb 7, 20212 min read
De l’importation de vin au marketing digital : touché par la Covid 19, Sébastien Faelens a su rebond
Par Julia Gaulon -5 février 2021 “Je ne voulais pas rester là à galérer.” Voyant les recettes de sa société Invinno s’effondrer avec la...
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Jan 13, 20217 min read
Sébastien Faelens : tout perdre avec le Covid, déprimer et rebondir !
Par Laurent Colin | Publié le 14/01/2021 à 09:55 | Mis à jour le 14/01/2021 à 16:32 Entrepreneur français installé à Londres depuis dix...
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Nov 26, 20205 min read
A masterclass in the COVID-19 pivot with Sebastien Faelens
Sebastien Faelens, who at the start of this year ran a wine business, struggled deeply when pubs, bars and restaurants closed overnight...
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Nov 4, 20204 min read
How marketing automation delivers revenue for B2B companies
Gleanster thinktank says that 79% of top-performing companies have been using marketing automation for more than two years. Another...
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Oct 4, 20204 min read
How to create the perfect B2B buyer persona in 2020?
Buyer Personas are a key component of B2B marketing campaigns, as you know by now, but in order to implement a strategy that delivers,...
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